[ credits: @markwickens, @maria_bernad] You know the drill: you’ve got an event next week and need to plan your … More
This is Teral. One of Wearisma’s top influencers. Get the inside scoop on what it means to be an influencer.
Influencer marketing in Japan is different than in Europe or the US. Here’s how influencer marketing is shaping up in Japan.
How brands should be thinking about influencer marketing strategies and influencer selection.
Object:Public free Field:Innovation business Venue:Tokyo metropolitan area Sponsorship:Embassy of the British Embassy in Japan International Trade Dept. Cooperation:Japan Advertising Association, … More
Last week saw the release of the sit down interview between Wearisma CEO and founder, Jenny Tsai with Diary Directory’s … More
Consumer behaviour, traditionally, is an sub-conscious or considered act encouraged to take place when influenced by a greater, more powerful … More
As 2016 draws to a close, there aren’t many of us that would dispute that this year has seen social … More
With the most anticipated day in the whole of the annual retail period, brand’s will be gearing up for their … More
Just three months after Instagram launched its new ‘story’ feature on its app, obscuring audiences path to Snapchat and holding … More